Tools, Tips, and Tricks Articles

Rank higher in the Map Pack | The importance of Local Results

Ranking higher in the Map Pack has become a priority in the past year. What does the ‘Map Pack’ mean? It means that nowadays, before you see organic search results, you often see a map with three companies, typically with business contact details and star ratings. At...

Basic Social Media Strategy

A lot of clients ask about Social Media. The usual things I hear are either in the vein of: Do we really need Social Media? As in, it feels likes a shotgun approach and how do we measure what is working? Or We really need to be on social media! What should we pay?...

POPIA | It’s coming to south africa soon, so be ready

Last year, in July 2020 South Africa announced that the POPIA law is finally coming into effect. It had been talked about for years and we always knew that we could delay because our government is quite slow on some things, but moreover because once they announce it,...

SEMRush vs Serpstat | How to choose what to use

SEMRush vs Serpstat | Let me help you make a choice08June, 2020Tools, Tips, TricksWe all started somewhere. We had to. My SEO journey began with the free Mozbar extension on Chrome, Google Analytics, Google Search Console, Google My Business and any other piece of...

A miscellaneous category of things I think helpful to share largely to do with technology, software, SEO, and the like. My hope is that the advice given helps you to enjoy your daily work more, and perhaps even spark some creative idea in your offering.