WHG Telematics does just that: Telematics – for the transport industry in Australia. A really interesting service to offer and one that saves lives! I hope to see them take some of the market away from the big players and considering the size of some of the competition, it will be no easy feat! One of those competitors has close to a million backlinks – never mind their daily traffic.

Anyway, “David and Goliath” type situations never fazed me, and in fact, might only motivate me even more. Let’s hope the SEO and marketing works, they get more leads, help more folks stay safe on the roads, and save lives and families.