Want to shop like a fox, and not like a jackal? Then choose local and go to Shopfox and support them. There is no pressure to buy everything local – who can literally do that and survive – but every little bit helps. And speaking of, my little bit will be helping them succeed with their online marketing. Google Ads and SEO and measuring what matters, and finding ways to gain value from data – this and more, plus some ecommerce insight from my years at Yuppiechef, will all help them to be a “fantastic little fox” of a store. Stay tuned for more.